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Olivia Guerra

Designer Brands in HBO's Euphoria

This past season of Euphoria has shown us an array of looks from Maddy Perez’s sleek black Akna dress in Episode 1, to the costum matching two piece set worn by Cassie and Maddy in

Episode 3.


During Maddy’s birthday party, she is seen wearing the Devon slip dress from Marc Jacobs. This subtly flirtatious style was perfect for the character in Episode 4, as her plot ended in a less than perfect way. The piece is being sold by Marc Jacobs for $435.


In Episode 3, Lexi Howard catches the viewer's eye with this Miu Miu short sleeve cardigan. The cardigan matches her character’s personality, and the bright pop of color allows her to stand out in the quickly passing scene. Although worn by a normal teenager in the show, this top is priced at $1,050 on the site.

Continuing with her Miu Miu trend, Lexi Howard is seen again wearing from the brand in Episode 2, this time being their plaid mini dress. Sophisticated and cute, this dress screams Lexi. The dress is priced at $1,510, making it one of the more expensive pieces in the show’s wardrobe.


In episode 4, Jules is seen wearing this $558 sweatshirt from Polite Worldwide. Viewers of the show may have noticed a slight shift in Jules’ fashion sense. She has switched from a delicate feminine look to a darker, edgy, gender fluid look. Jules is still trying to understand herself and sexuality, paralleling her experimental fashion sense.


In this last look, Maddy Perez is wearing a Vintage Thierry Mugler Black Space Age Cocktail Dress. This dress is from the 1980’s, with no estimated price. We can assume the costume went above and beyond to

get ahold of this dress. She was seen wearing this dress in Episode 2, where she puts on her own fashion show.




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